- IST
VIP Registration & Welcome Breakfast
- VIP buyers are welcomed with a light breakfast and introduced to the day’s schedule.
- IST
Opening Ceremony
- VIP buyers are welcomed with a light breakfast and introduced to the day’s schedule.
- Welcome address by the Expo Director and prominent figures in the Turkish fragrance industry.
Sponsor shoutouts and keynote: “The Rise of Turkish Perfumery” — presented by Platinum Sponsor.
- IST
VIP Guided Tour of Exhibitor Booths
- Guided tours led by expo staff, highlighting top exhibitors and niche brands.
– Tours will include short brand presentations to showcase key scents, ingredients, and innovations. –
- IST
VIP Networking Lunch (Sponsored)
- Exclusive lunch in the VIP lounge, featuring sponsor activations, fragrance testing stations, and live branding.
- IST
Private Appointments & Matchmaking Sessions
- Pre-scheduled 20-minute one-on-one meetings between VIP buyers and exhibitors in private meeting areas.
Dedicated matchmaking lounge for spontaneous meetings based on shared interests and business goals.
- 17 IST
VIP Buyer Panel
- “The Future of Niche Fragrances: Trends and Market Growth”
Panel of fragrance industry leaders and VIP buyers discussing emerging trends and market opportunities.
- 19 IST
VIP Guided Tour of Exhibitor Booths
- Guided tours led by expo staff, highlighting top exhibitors and niche brands.
- Tours will include short brand presentations to showcase key scents, ingredients, and innovations.
- IST
Premium Buyers Registration & Welcome Coffee
- 10 IST
Keynote Speech: “Exploring Scent as Art”
A presentation by a renowned Turkish perfumer on the cultural importance of scent.
- IST
Scent Discovery Workshops (Sponsored)
Attendees can participate in hands-on workshops where they learn the basics of scent composition.
Sessions cover “Creating Your Own Fragrance” and “Understanding Fragrance Ingredients.”
- IST
Networking Lunch in the Exhibition Hall
Open to all visitors, exhibitors, and sponsors, with light fare and drinks.
- IST
Exhibitor Presentations and Demos
Select exhibitors showcase their products, share brand stories, and offer live demonstrations.
- IST
Panel Discussion: “Sustainable Fragrances in the Global Market”
Industry experts discuss eco-friendly practices and the demand for sustainable fragrance ingredients.
- IST
General Networking & Closing Mixer
Informal gathering for exhibitors, visitors, and sponsors to network and celebrate the day’s successes.
- IST
Special Interest Group & Meet up
- 11 IST
Sponsored Workshop: “Innovations in Fragrance Packaging”
Interactive workshop on luxury packaging design, presented by a packaging sponsor.
- IST
Fragrance Lab – Exclusive Demo
Lab setup where visitors can experience scent testing and see ingredient processing.
- IST
Luncheon Panel: “The Art of Brand Storytelling in Fragrance”
Lunch discussion on the power of storytelling in brand positioning and consumer appeal.<br>
Includes live brand pitches from emerging fragrance brands.
- IST
Scent Competition Showcase
Exhibitors participate in a fragrance competition where they submit their best scent for judging.
VIP buyers and selected visitors cast votes; awards given for Best New Fragrance and Best Artisan Blend.
- IST
Closing Remarks & Awards Ceremony
Awards presented to the winners of the Scent Competition.
Final address from expo organizers and closing ceremony for exhibitors and visitors.
- IST
Public Registration & Welcome Remarks
- IST
Open Access to Exhibitor Booths
Public visitors can explore the exhibit floor, learn about brands, and purchase samples.
- IST
Perfume Making Experience (Ticketed)
Open to the public; attendees work with a fragrance expert to create their own fragrance blend. -Ticketed experience includes takeaway sample bottles and branded packaging.
- IST
Fragrance Education Session: “Perfume 101”
Presentation for fragrance enthusiasts on the basics of fragrance notes, categories, and usage.
VIP buyers and selected visitors cast votes; awards given for Best New Fragrance and Best Artisan Blend.
- IST
Farewell and Final Remarks
Public attendees and exhibitors gather for a brief closing speech to wrap up the expo.
